Software Engineering Advisors
Embedded Systems Specialists

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Software Engineering Advisors is a Silicon Valley consultancy specializing in product
software development.
  Its clients are development and manufacturing companies whose
product lines depend on embedded computers and the software that runs on them.
A consulting engagement with
SEA is a value-added partnership that results in the
following benefits for clients:


     Boosting revenue by reducing the time to take software-reliant products to market
        and by increasing the viable life of those products.
     Reducing development costs by streamlining software production processes
        and by increasing productivity.
     Improving customer satisfaction by applying high-impact, low-cost,
        quality-enhancing and proven software engineering practices.
     Improving executive satisfaction by providing managers the means to reliably
       predict development time and cost schedules and to effectively manage project
       scope and risk.

SEA’s mission is to significantly improve a software organization’s ability to select,
conduct, and complete software engineering projects that matter to the client’s business.
We approach this mission from an
engineering perspective, in particular, a systems
engineering
perspective because the greatest challenges of getting hardware and
embedded software to work together are most often due to conflicts in cross-cutting
engineering aspects of the whole system.
 The emphasis on engineering means that
we treat software development as the application of known and proven principles
to the creation of practical software deliverables.
These principles and associated best
practices have existed for a long time, but are not effectively applied in most embedded
system projects.
  Our goal is to help software organizations adopt and leverage
essential practices to get better at completing their software missions.

SEA consultants are results-driven.  We work closely with clients in any stage of their
business life cycle to help them with the following:

     Establish a productive software group (aimed at new ventures)
     Grow and improve an existing software organization
     Refresh a mature software organization to keep it agile and proactive
     Refine a successful software organization so it can maximize its ROI in software assets

Because our clients are so diverse, we tailor each engagement for the client by establishing
the right scope, the right time horizon, and the right role for
SEA to take in the engagement.

     In a strategic engagement, we examine a client’s abilities to do product software
        development, and then help the client acquire and develop the capabilities needed
        to meet its long-term business goals.
     In a
tactical engagement, we quickly assess the situational needs of a challenged
        product or project, and then apply specialized services to help the client manage
        and resolve the situation.
     In a
targeted engagement, we apply our expertise in software product development
        to achieve specific results by focusing on particular software engineering areas.

Our services span the spectrum of product software product definition, architecture,
engineering, construction, and management.
  In any engagement, SEA consultants take
one, two, or all three of the following roles:

     
As an analyst, we identify and assess the key capabilities that a client needs to meet
        its software-related business objectives, and then develop specific plans to procure
        and enhance the capabilities critical to software project success.
     As an
advisor or coach, we focus on enriching the client’s software development
        abilities within the scope of the engagement, working hands-on with the client’s
        staff to transfer skills and build teams and capabilities.
     As an
expert, we are accountable for the production of specific software deliverables,
        drawing on our own resources, the client’s, and those of our validated partners
        to get the work done.
  The expert and advisor roles are frequently combined
        in a hands-on engagement.

We encourage you to consider how a relationship with SEA can benefit you and your
company.
  Explore our Web site to learn about us, our mission, our principles,
our
methods, and the services that can add significant value to your software
development efforts.  Read about typical
customer engagements and how we tailor
those engagements to meet the business needs of our clients.
  Check out the resources
available on the Web site and elsewhere.  And then contact us to set up a consultation
on how
Software Engineering Advisors can make a difference to your organization.

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